Branding

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Lead-acid batteries are considered hazardous, special waste. That is why BAPU exists, a non-profit corporation that articulates, with authorized managers, the logistics management for the collection and recycling of used batteries in Ecuador, preventing their poor disposal from affecting the environment and people’s health.


Lead-acid batteries are considered hazardous, special waste. That is why BAPU exists, a non-profit corporation that articulates, with authorized managers, the logistics management for the collection and recycling of used batteries in Ecuador, preventing their poor disposal from affecting the environment and people’s health. BAPU complies with the provisions of Ministerial Agreement 034, issued by the Ministry of Environment, Water, and Ecological Transition.

Symbol

 

 

BAPU’s symbol was inspired in batteries shape and its initial B. From this merge, we extracted a B shape to be used in different ways throughout its communication, giving the system a visual element to play with.

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